AI Insights · Timothy · April 2022
Top 5 Fashion Games on Android in Africa - Q1 2022
A detailed look at the performance of the top 5 fashion games on Android in Africa during the first quarter of 2022, including trends in downloads, revenue, and active users.
In the first quarter of 2022, the top 5 fashion games on Android in Africa showed varied performance trends in terms of downloads, revenue, and active users. The data, sourced from Sensor Tower, provides a comprehensive overview of how these apps fared during this period.
Project Makeover from Magic Tavern, Inc. experienced significant fluctuations. Weekly revenue peaked at around $9.8K in the first week of January but saw a decline to approximately $7.3K by mid-February, before recovering to $9.3K by the end of March. Weekly downloads showed a downward trend, starting at over 60K in late December and dropping to about 25K by the end of March. Active users also declined from around 305K to 231K over the quarter.
Crowdstar Inc’s Covet Fashion: Dress Up Game saw a modest performance. Weekly revenue ranged between $2K and $4.4K, with a notable peak in mid-February. Downloads remained relatively stable, averaging around 3K weekly. Active users fluctuated slightly, starting at 6.9K and ending the quarter at 7.7K.
Pocket Styler: Fashion Stars by Nordcurrent Games had a steady performance with weekly revenue hovering between $2.1K and $3K. Weekly downloads showed a gradual decrease from about 9.5K to 6.7K. Active users remained relatively stable, starting at 50K and ending at 42K.
Producer: Choose your Star from Amrita Studio had a challenging quarter. Weekly revenue saw a significant drop from $1.1K to $150. Downloads also decreased sharply from 2.7K to just 63 by the end of March. Active users followed a similar trend, dropping from 6.3K to 2.4K.
RuPaul's Drag Race Superstar by East Side Games Studio showed a decline in metrics. Weekly revenue started at $894 and fell to $207 by the end of March. Downloads were inconsistent, with notable activity early in the quarter but zero downloads recorded from mid-February onwards. Active users decreased from 5.1K in late December to 3.7K by the end of March.
For more detailed insights and analysis on app performance, visit Sensor Tower.